X
X

MRB-11486 - USA (New Mexico) - Brand Impact Effectiveness Study Services - Deadline March 25,2019

Product (RFP/RFQ/RFI/Solicitation/Tender/Bid Etc.) ID: MRB-11486

Government Authority located in New Mexico; USA based organization looking for expert vendors for brand impact effectiveness study services.

[A] Budget: Looking for proposal

[B] Scope of Service:

(1) Vendor needs to provide brand impact effectiveness study services to establish a contract through competitive negotiations for the procurement of the services of a brand impact study for the Tourism Department. True advertising in six fly markets, as well as to determine the relative impact of various image attributes on perception of and intent to visit New Mexico. Additionally, this study has the goal of determining consumer targets’ vacation destination consideration set and how those destinations compare on both image attributes and intent to travel, will identify consumer target’s vacation destination consideration set and how those destinations compare on both image attributes and intent to travel, performance on a robust battery of up to approximately 60 perception image attributes and identify which attributes are most important to positively impact travel intent, Measure and compare image and intent to travel performance of other vacation destinations in Venturesome Travellers’ self-reported consideration set,  True advertising and other creative stimuli on consumer target’s perceptions on a battery of image attributes, Determine relative importance of perceptions/image attributes to positively influence consumer target’s intent to travel, Identify consumer target’s vacation destination consideration set and how those destinations compare to  on both image attributes and intent to travel.
(2) All question must be submitted no later than March 15, 2019.

[C] Eligibility:

Onshore (USA Only)

[D] Work Performance:

Performance of the work will be Offsite. Vendor needs to carry work in their office location.

Expiry Date : Monday, 25 March, 2019

Question Answer Deadline : Friday, 15 March, 2019

Category : Marketing and Branding, Travel Agency or Support Services

Country : USA

State : New Mexico

RFP Expired

You can either pay for Single RFP/Bid document or Subscribe with Monthly Subscription for whole Marketing and Branding, Travel Agency or Support Services Category/Categories.

If you will obtain monthly subscription for Marketing and Branding, Travel Agency or Support Servicescategory/categories, you will be able to access all the RFPs from that Category. Here are the Monthly Subscription offers. So, subscribe for Monthly offers and get rid of Individual RFP payment.

*No commitment =
(1) There is no minimum commitment.
(2) You can subscribe for as less as 1 month and cancel it any time. If you subscribe for annual offer, you can cancel it any time within year.
(3) There is no partial refund policy after Monthly or Annual subscription. You will be required to use services for a Month (Or Year since you have availed discounted pricing).
(4) You can cancel your subscription any-time directly from your PayPal account to stop further recurring charges before next due date.
(5) You will be able to download all RFPs for subscribed Category or Location without any extra cost.

Similar RFPs